DRAŽ 2023 Cvetni prah

Cvetlični vzorci se v modi pojavljajo praktično vsako sezono in ti motivi so večkrat nastopili tudi v tridesetletni zgodovini pletilnega studia Draž. A za privlačnimi cvetovi vseh oblik se skriva nevarnost klišejev, ki se jim želi Draž na vsak način izogniti. Na tej poti razvija vedno nove pristope in rešitve, nadgrajuje obstoječe tehnike in išče inovativne uporabe novih tehnologij.

V zadnji kolekciji z naslovom Cvetni prah so tako združena leta opazovanja rastlinskih vzorcev, parafraziranih v dvobarvni čipki, reliefnem levo-desnem dvobarvnem jacquardu in plisiranem levo-desnem jacquardu. Izjemna tehnološka novost je osembarvni jacquard, ki s kalibracijo osmih barv omogoča kar najboljši približek naravni cvetlični barvitosti.

Draž v svojem snovanju vedno podpira lokalno okolje, zato silhuete objemajo motivi iz Botaničnega vrta v Ljubljani, Arboretuma Volčji Potok, Mozirskega gaja in drugih, javnih in zasebnih vrtov po Sloveniji. Za popoln Sanjski šopek je k sodelovanju pristopila tudi gospa Metka Sporiš iz istoimenske cvetličarne.

Poleg vrtnic, nagljev in krizantem s slovenskih vrtov in balkonov je svoje dodala še umetna inteligenca, ki jo Draž v kolekciji Cvetni prah prvič konkretno vključuje v ustvarjalni proces. Generator slikovnega materiala se skriva v likovno bodičastih in teksturno izredno mehkih kreacijah.

DRAŽ 2023 Blossom

Floral patterns have been forever present in fashion and floral motifs have made several appearances throughout Draž knitting studio’s 30-year history, as well. But the charming flowers make it easy to wade into the pitfall of becoming cliché, a mistake Draž strives to avoid at all costs. Through time, this has led the studio to keep introducing novel approaches and solutions, developing existing techniques and exploring innovative uses of new technologies.

Draž’s latest collection titled Blossom brings together years of observations of floral patterns, paraphrased in two-coloured lace, raised-relief knit-purl jacquard and pleated knit-purl jacquard. The collection also brings an outstanding innovation in the form of eight-coloured jacquard, which callibrates eight different colours to bring the resulting fabric as close to the richness of natural blooms as possible.

Draž has been known to support its local environment in every stage of their work. In this fashion, the current collection includes silhuettes draped in images of Ljubljana Botanic Garden, Arboretum Volčji Potok, Mozirski Gaj and other public and privat gardens throughout Slovenia. The Perfect Dream bouquet was made possible by Metka Sporiš of Sanjski šopek florist’s.

In addition to roses, carnations and chrysanthema from Slovenian gardens and balconies, AI also played a part, as this is the first time Draž used it to advance their creative process. AI image generator’s signature can be found in visually spiky, yet incredibly soft creations to the touch.